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Paid Search

our services

Turn Search Intent Into Scalable Growth

When your audience searches, we make sure they find you—not your competitors. Growth Conductor’s Paid Search Services are built to help you capture high-intent traffic with precision, performance, and profit in mind. Every ad, click, and conversion is engineered for ROI.

What Is Paid Search?

Paid search (also known as PPC—pay-per-click) is a digital advertising strategy that allows your brand to appear at the top of search engine results for targeted keywords. Unlike traditional ads, paid search delivers visibility and performance based on real-time search behavior—making your budget work smarter and tied to real, measurable engagement!

Our Paid Search Services Include:

✔ Keyword Research & Intent Mapping

We go beyond basic keyword targeting. Our team identifies high-converting, commercially viable keywords that align with your customers’ purchase journey.

✔ Google Ads & Microsoft Ads Management

From campaign creation to audience segmentation and ad scheduling, we manage full-funnel paid search campaigns across Google and Bing.

✔ Compelling Ad Copy & Extensions

We write, test, and optimize ad copy designed to increase Quality Score, reduce CPC, and boost CTR—while maintaining brand voice consistency.

✔ Landing Page Optimization

We analyze and optimize your destination URLs to ensure every click has the best chance to convert—with fast load speeds, relevant content, and clear CTAs.

✔ Conversion Tracking & Analytics

Using platforms like GA4, Google Tag Manager, we implement advanced tracking to measure success, segment attribution, and scale what works.

✔ Ongoing A/B Testing

From bid strategies to ad creatives and keyword match types, we continuously test to find what drives the highest ROI at the lowest cost.

Why Growth Conductor?

  • Data-First Approach: We let performance guide every decision—from ad copy to keyword bid caps.
  • Clear, Actionable Reports: Our ConductorIQ™ dashboards deliver real-time visibility into what’s working and where we can improve.
  • Scalable Growth Framework: We build your campaigns for long-term ROI, not just short-term traffic.
  • Omnichannel Integration: Seamlessly align your paid search strategy with SEO, paid social, and conversion rate optimization.

Complete Our Project Planner Tool to Get Started

our process

Our Transparent Process

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1

Discovery & Planning

We kick things off with a deep dive into your business, goals, audience, and tech stack. You’ll complete our project planning tool, and we’ll hold a strategy call to define clear priorities.

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2

Audit & Alignment

We review your existing assets—website, ad accounts, analytics, SEO, and more—then map your current state and identify growth gaps. From there, we align on KPIs, timelines, and a tailored scope of work.

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3

Build & Launch

Whether it’s a website, analytics setup, or ad funnel, our team gets to work—building, optimizing, and configuring with full transparency. You’ll receive updates, previews, and check-ins along the way. Once everything is in place, we’ll conduct a final collaborative review with your team before launch to ensure alignment, polish, and readiness.

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4

QA & Activation

We stress-test every detail—speed, tracking, SEO, forms, tags, and cross-device functionality. Once we’ve verified performance across platforms, we activate the launch.

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5

Ongoing Optimization

Growth doesn’t stop at launch. From maintenance to monthly reporting, CRO tests, SEO content, or ad scaling, we continuously refine your strategy to keep performance moving forward.